Year: 2026

From April 17–19, visit our Gallerian store and spin the wheel for a chance to win fun prizes for your furry friend!

Spend over 500 SEK and get the opportunity to try your luck — every spin brings a surprise!

We look forward to seeing you in store!

* Valid for purchases over 500 SEK

From 15–30 April 2026, we are launching a special limited-time campaign in our Gallerian store only, featuring 8 selected furry friends at special prices.

Every two days, a new furry friend will be revealed at a special offer price – giving you a reason to visit us again and discover what’s next!

All featured items are exclusive to the Gallerian store, making this a unique opportunity for collectors and fans.

Follow Build-A-Bear Instagram and Build-A-Bear TikTok to stay updated and make sure you don’t miss the furry friend you would love to create for yourself!

Looking for a free of charge, fun, educational field trip for kindergarten children that combines creativity, teamwork and play-based learning?

The new Build-A-Bear School workshop offers exactly that — a unique, hands-on experience designed for children aged 3–7.

What is Build-A-Bear School?

Build-A-Bear School is a free, group-based workshop experience for kindergartens, where children actively participate in creating a furry friend together.

The goal of the program is to support:

• Creativity
• Cooperation
• Communication
• Empathy
• Storytelling

All in a playful and age-appropriate environment outside the classroom.

How the Workshop Works

The experience takes place in a Build-A-Bear Workshop store in your selected location (Gallerian Build-A-Bear Workshop, Mall of Scandinavia or Täby Centrum XS Leksaker store) and lasts approximately 30-40 minutes.

Each session is structured as a guided educational journey, where every child has a role in bringing a furry friend to life.

Step-by-step experience:

• Children prepare the workshop and learn how plush toys are made
• Together, they choose their new furry friend (from selected options)
• Each child participates in the stuffing process
• The group takes part in the magical heart ceremony
• The furry friend is named together
• Fun in-store games and activities complete the experience

What Each Group Receives

Every participating group enjoys a complete experience, including:

• A furry friend created together
• A birth certificate for the furry friend
• Bear Builder School diploma for each child
• Bear ears for all participants
• Coloring sheet
• A satin heart keepsake for each child

Educational Value for Children

This workshop is more than just fun — it is designed as a learning-through-play experience.

Children:

• Practice teamwork and decision-making
• Learn to listen and cooperate
• Engage in creative thinking
• Experience a structured but playful process

It’s a perfect balance between education and entertainment.

Practical Information for Kindergartens

• • Duration: ~30-40 minutes
• Availability: Monday to Thursday
• Time window: Starting from 10:00 (latest finish ~11:30)
• Target group: Children aged 3–7
• Participation: Together with teachers
• Cost: Free of charge

To ensure a smooth experience, groups are asked to:

• Provide a participant list in advance

When Can You Join?

To secure your preferred time, we recommend booking:

• At least 1 week in advance
• Ideally 2 weeks in advance

Why Choose Build-A-Bear School?

This program offers something truly unique:

• A memorable outing outside the classroom
• A shared creation experience
• A lasting emotional connection with the group-made furry friend

It’s not just a visit — it’s a story children create together.

Book Your Visit

Interested in bringing your kindergarten group to Build-A-Bear School?

Get in touch at: kundservice@buildabear.se